How do you give investors and financial professionals the information they decide on, faster and more directly?
Weighing market signals instead of reading news
A scientifically grounded Macro Monitor continuously reads the world press and places next to every story the official data series that lets you check it. Patterns that used to be invisible become visible and decisions can be taken on solid ground. Commissioned by Backstage Communication.
View the Macro Monitor ↗, opens in a new window
How do you put Les Hautes-Alpes on the map in a market where every destination promises calm?
A campaign with a number instead of a claim
Science-driven strategic research showed where the tension sat, and that research led to the concept: one daily value for the stress in the country, substantiated and calculated every day. From methodology to working tool, developed and built.
The index keeps running, so every day an event becomes the trigger for a contextual campaign activation, commissioned by June20 and Les Hautes-Alpes.
View the Stress Index ↗, opens in a new window